9 eCommerce Buyer Personas and How to Drive Them to Conversion

When your marketing is aimed at everyone, your message gets watered down and results suffer. Creating eCommerce buyer personas is a smart way to move beyond a one-size-fits all approach. In this blog post, we explore nine personas businesses can use to improve their marketing. These are based on how customers behave at each stage […]

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9 eCommerce Buyer Personas and How to Drive Them to Conversion