A Large Email List Alone Doesn’t Generate Revenue, But Leveraging Affiliate Relationships Does

GetOrganizedNow.com helps people get organized

GetOrganizedNow.com
helps people live healthier, happier, and more productive lives by
providing tips to help them get organized.

The site’s founder Maria Gracia has
successfully grown her email list by offering visitors free,
valuable content in the form of e-books, checklists, challenges,
articles, videos, and print-ables. She also strives to offer
relevant products through affiliate links in her emails.

However, Gracia learned that a large list by itself doesn’t
generate revenue. And consistently offering fresh, relevant
products to earn income takes a lot of time, energy, and financial
resources. That’s why Gracia co-markets her products — and the
products of other like-minded entrepreneurs — through
AWeber’s integration with ClickBank
.     

ClickBank is an affiliate marketplace that allows entrepreneurs
to earn income on commissions of other people’s products that
they promote and sell. It is a win-win both for the product owner
and the affiliate promoting the product. Not only do both parties
earn revenue, the affiliate saves time finding products they know
their audience will love. 

It all starts with an awesome lead magnet to grow your list.

Gracia creates new content every few months by regularly
following current trends and observing what other small businesses
offer as lead magnets. She currently offers two free resources to
help people survive and thrive while social distancing. 

Her audience has been grateful for the free content, and
GetOrganizedNow.com has experienced a nice bump in its subscriber
growth.

“Instead of just offering our free newsletter, we have found
that offering different resources, like the COVID-19 guides, are
not only very timely and needed right now, but they are working
really well to help grow our list,” says Gracia. 

Place signup forms everywhere you can.

Gracia mentions the free resources on her website and social
media channel.

Sign up form to access two free resources

There is not a single page on GetOrganizedNow.com where you will
not find a link to a sign up form. The AWeber sign up forms detail
the content subscribers will receive and includes an attractive
image to catch their eye. Gracia only asks visitors for their email
addresses to keep the process as streamlined as possible for people
to be added to her list.  

Gracia encourages subscribers to share her free resources and
tips with family and friends, and collects additional email
addresses through a sign up form link in her newsletter. 

 Related:
16 proven sign up form ideas to grow your email list.

Automated emails welcome new subscribers. 

Gracia welcomes each new subscriber with an automated welcome
email  that details what they can expect as a new subscriber to
GetOrganziedNow.com.

“I can’t imagine a business without email marketing. And if
you don’t have a newsletter or some kind of free content to offer
your list, people may leave or find valuable content elsewhere. I
think that’s such a disservice when a business doesn’t have an
email newsletter list,â€says Gracia.

Get Organized Now autoresponder

Related:
How to write the perfect welcome email in under one minute.

Co-marketing with affiliate partners can increase your revenue.

Three essential pieces have all come together to grow the
GetOrganizedNow.com business.

  1. Free content to grow their email list
  2. A free daily newsletter that recommends a product of the
    week
  3. Revenue from the weekly showcased product 

It can be challenging to keep your product line fresh and varied
enough to be a regular revenue source. GetOrganizedNow.com has
found co-marketing with other entrepreneurs helps to supplement its
own product line. GetOrganizedNow.com helps to promote other
companies’ products, and other companies promote their products in
return.

“When it comes to co-marketing, everything is very transparent,
and it’s working out well for us. Co-marketing, as with everything
else, takes a little bit of enthusiasm and a little bit of work to
find the right products and partners. It’s just a matter of
building relationships, and it can be a slow, but worthwhile,
process. Sometimes you find a partner that is amazing for you,”
says Gracia.

How repetition and a sense of urgency in email marketing generate
sales.

Each week GetOrganizedNow.com showcases a new product. They
feature the same product throughout their daily emails that
week.  

The product of the week is showcased daily with a short description
and a visual. Product of the week short description and visualGracia
writes a detailed description of the product and the specific
limited-time bonuses offered. Detailed description of the product of the week and the specific limited timed bonuses offered.On
the 6th day, the graphic is changed to read: “24 hours left.”
GetOrganizedNow.com 24 hours graphic. On the 7th day,
the graphic is changed to read: “4 hours left.” GetOrganizedNow.com 24 hours graphic

GetOrganizedNow.com found a daily email with a sales expiration
countdown to be very effective. “There are two emails that go out,
one at 24 hours left and one at 4 hours left. Those two emails
alone nearly quadruple the sales that we’ve gotten earlier in the
week. It creates a sense of urgency. And our readers have expressed
that they appreciate the reminders. I’m helping to organize the
people who want to get organized on my list,” says Gracia. 

Select your co-marketing partners carefully.

GetOrganizedNow.com is very careful about companies they work
with to ensure that their product is represented correctly.

“We want to make sure that people understand who we are, and our
mission to help people get organized. We don’t just want to sell
stuff. We want to make sure our product or the affiliate product we
are co-marketing helps the person who is purchasing it,” says
Gracia.

For example, during the COVID-19 pandemic, many people focused
on their yards and landscaping while they were sheltering in place.
One of the affiliate products that GetOrganizedNow.com decided to
showcase was a program on landscape designs.

GetOrganziedNow.com affiliate offer with landscaping design product.Use
email to connect with your affiliates to sweeten the deal.

GetOrganizedNow.com sends out a monthly contest. Gracia offers
cash rewards to encourage affiliates on her email list to promote
her product. 

GetOrganizedNow.com email to affiliates about contest to earn a cash bonusFinding
affiliate products is easy with integrations like ClickBank.

ClickBank is a global retailer and affiliate marketplace. You
can submit your product for other affiliates to sell, or select
products to sell in your newsletter. It is essential to select
products that you feel will resonate with your audience.


AWeber’s integration with ClickBank
makes co-marketing and
affiliate product promotion incredibly straightforward. You select
the product and get a link to put it in your newsletter or on
social media. When a member of your audience purchases that
product, you receive a commission. Commissions vary by product, but
generally, they are around 50%. 

“So it’s a win-win situation for everybody. I think ClickBank is
wonderful because, especially with a lot of new businesses, they
don’t have their own products. I can’t imagine only having my own
stuff to sell, it’s just not enough. You have to offer people a
wide range of products. I highly recommend it because it’s another
income source for businesses,” says Gracia.

Keep your newsletter fresh and current.

GetOrganizedNow.com regularly tests and evolves its newsletter
format. They used to send out a lengthy email once a week. They
have recently adjusted the frequency to daily and also
significantly changed the format.

Name change

The name of the email has changed to “GON in Five Minutes!”
Every single newsletter sent can be read in five minutes or less,
and they even include the exact time that a particular newsletter
will take to read.

GetOrganizedNow.com email highlighting the time it will take to read the email.One
piece of rich, organizing content

Each newsletter contains one essential organizing tip, guide, or
step-by-step process. The content rotates between an organizing
checklist, organizing strategy, a reader’s question, or the
reader’s suggestion on how to get organized.

GetOrganizedNow.com organizing tip: How to be organized when painting. Free
resources

Every newsletter includes links to the free resources that are
available to subscribers. GetOrganizedNow.com follows trends and
adds new topical, downloadable resources every few months.

GetOrganizedNow.com free resources available in their email.Promoted
product of the week

One product is promoted throughout the entire week. The product
showcased is either a product they own or an affiliate product from
ClickBank or a co-marketing partner.

GetOrganizedNow.com product recommendation of the week featured in their daily email.What’s
new

Since not all of their subscribers read every daily email,
GetOrganizedNow.com lists new content that was recently added to
their website. 

Listing of what new content has been posted on GetOrganizedNow.com website.Closing
message

Every newsletter includes a closing section with an
inspirational quote, and a short message from Gracia encouraging
her readers to connect with her and to share her content with
family and friends.

Closing message featured in GetOrganizedNow.com closing message.Email
helps build long-term relationships with your audience.

Reaching people today is harder than ever because there are so
many communication options available.

“But in my mind, email marketing is still King. Without it, we
wouldn’t have a business,” says Gracia. 

Email allows GetOrganziedNow.com to build and maintain a strong
relationship with its people. They have thousands of subscribers
who have been receiving their newsletter for over 19-years. 

Connect with your audience and start growing your email list today!

In your AWeber account, you’ll get everything you need to grow
your own business online — including sign up forms, newsletters,
landing pages, access to our award-winning customer solutions team
and a library of hundreds of integrations to connect your AWeber
account with commonly used business systems and services. Start
your 30-day free trial today
.

The post
A Large Email List Alone Doesn’t Generate Revenue, But Leveraging
Affiliate Relationships Does
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Source: FS – Email Marketing Blogs!
A Large Email List Alone Doesn’t Generate Revenue, But
Leveraging Affiliate Relationships Does