A gift after closing is a nice way to say thank you to clients and build the relationship—but what if you could make that gift work harder to keep you top-of-mind for referrals and future real estate needs? Here are some creative ideas that will help you make a lasting impression.
Hang out in their kitchen.
Do you have a special hot sauce recipe? A custom seasoning blend for your favorite recipe? Buy some empty glass or plastic containers and give these products a name that ties them clearly to you personally, such as “Rachael’s Burning Bayou Hot Sauce.” Then print your own labels with the memorable name to go on the jars (you can even put your picture on the back!), and add a few recipes in a custom booklet with yourself on the cover, and you’ve got a tasty closing gift for clients who love to cook.
Make one-of-a-kind yard creations.
These don’t have to be expensive, but they are memorable. If they love having a backyard, then gift them a custom birdhouse that you can find designed online, or an original stainless steel yard decoration made by an artist. You can even find beautiful yard decor made with stained glass! Know their taste and you can find an item they will display forever.
Subscriptions bring you to mind monthly.
We’re not talking about magazine subscriptions, which are rather forgettable; we mean highly engaging monthly subscriptions that your clients will actually interact with. There are so many subscription services to choose from that you can find something perfect for your client. With just a couple of Google searches, you can find coffee subscriptions, wine club subscriptions or even book club subscriptions. You could give them a filter subscription for their home so they always receive a brand-new HVAC filter and never forget to change it. The options are endless!
Help protect their home investment with a home warranty.
Buying a home is a stressful and emotional process. Many of your clients are likely nervous about the risks and expense. You can provide them a feeling of security by gifting them the coverage of an HSASM Home Warranty. Giving them the confidence that their budget is protected from unexpected covered breakdowns is a wonderful gift.
There’s nothing wrong with a gift card or bottle of wine; however, a better strategy is a gift that is highly memorable and will be kept for a long time, or something so useful that its value is greater than what you spend.
For more information about the HSA Home Warranty, please visit onlinehsa.com.
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Closing Gifts That Keep on Giving