How to Quickly Add Emojis to Your Email Subject Line

emoji keyboard shortcut

We recently held an AWeber customer
workshop in Orlando, Florida. While we were there, one of the most
frequently asked questions we received wasn’t about
deliverability or
what to write in your emails
or the most
popular integrations
.

Nope. It had to do with emojis. Or, more specifically,
“How do you add an emoji to an email subject
line?”

Luckily, we had an easy answer: There’s a super quick keyboard
shortcut that allows you to add your favorite teeny-tiny hearts
💚, smiley faces 😆, and clapping hands 👏🏽 to your

subject lines
(or even inside your email copy). Follow the
steps below to try it on your Mac or PC.

How to add emojis to an email subject line on a
Mac
Keyboard shortcut: CTRL + CMD + Space
emoji keyboard shortcut for mac

  • Step 1: Open your email draft inside your AWeber account.
  • Step 2: Place your cursor where you’d like the emoji to
    appear in your subject line.
  • Step 3: Hit the three buttons of the keyboard shortcut (Control
    + Command + Space bar) down at once. An emoji window will pop
    up.
  • Step 4: Click on an emoji to insert it into your subject
    line.

(Don’t have an AWeber account yet?
Sign up today
to build your list, create an
email, and analyze your results! Your first 30 days are completely
free.)

emoji keyboard shortcut How to add emojis to an email
subject line on a PC
*Keyboard shortcut: Win + . or Win + ; emoji keyboard shortcut for PC

  • Step 1: Open your email draft inside your AWeber account.
  • Step 2: Place your cursor where you’d like the emoji to
    appear in your subject line.
  • Step 3: Hit the two buttons of the keyboard shortcut (Windows
    key + . (period) or Windows key + ; (semicolon)) down at once. An
    emoji window will pop up.
  • Step 4: Click on an emoji to insert it into your subject
    line.

*This shortcut is available on Windows 10. (Window 10’s touch
keyboard also has a built-in emoji keyboard. Just hit the smiley
face to the left of the space bar to activate it.)

Pro tips for using the emoji keyboard

  • The emojis you’ve used most recently will be stored at the
    top of the window.
  • Scroll through the emoji categories along the bottom of the
    window. (Categories: smileys and people, animals and nature, food
    and drink, activity, travel and places, objects, symbols, flags,
    and symbols.)
  • Use the magnifying glass to easily search for emojis instead of
    scrolling through them all.
  • In Windows, you can change the skin tone in the upper righthand
    corner in the “people” emoji category. It looks like a square
    patch.
  • On a Mac, you can change the skin tone in the “people”
    emoji category by clicking on an emoji. A small bar will appear
    with multiple options.
  • Enter as many emojis as you’d like into your subject line.
    Once you are done, you can close the pop up window by hitting the
    Esc key, or pressing the “X” at the top left corner on a Mac
    and the “X” at the top right corner on a PC.

Should you use emojis in your email subject lines?

We wanted to find out. That’s why
we recently analyzed 1,000 emails from 100 of today’s top
marketers
. The result: 6.9% of subject lines included
emojis.

While that’s a small percentage, using emojis could increase
your open rates, according to Mark Asquith, marketing expert and
founder of Rebel Base Media. (Asquith
was also one of the 100 top marketers whose emails we included in
our research.)

“A well-placed smiley, timer, or contextual emoji used
alongside a well-thought-out subject line will really make your
message stand out within someone’s already very busy inbox,”
said Asquith, who frequently uses emojis in his own subject
lines.

Emoji in subject line

When it comes to your own subject lines, our advice is to test,
test, test.

Set up an A/B
test of two emails
— one that uses an emoji in the subject
line, and one that doesn’t — and see which version your
subscribers prefers. This can help you optimize your open rates in
the future.

Related: Why
You Need to Split Test Your Emails

AWeber lets you A/B test more than just subject lines, too. Our
testing tools allows you to test almost everything, like send
times, copy, templates, buttons, images, and more!
Try a free 30-day trial of AWeber
and you can
start split testing today!

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How to Quickly Add Emojis to Your Email Subject Line