New Searchmetrics study: Google now wants brands to get niche-specific

Google ranking factors study highlights big variations in search strategies for different niches − from ‘weight loss’ to ‘furniture’ and ‘financial planning’San Mateo, October 17, 2018 ‒ Brands’ organic search strategies on Google should now be tightly tailored to the niche they operate in, according to the latest research by Searchmetrics. That’s because Google’s use of technologies such as AI and machine-learning are helping it pin-point, more clearly than ever, the specific factors that satisfy…

Source: RealWire
Source: realwire
New Searchmetrics study: Google now wants brands to get niche-specific